Why online live classes are so popular now

for Bianca Vesco (aka Coach B), a certified personal trainer, fitness is always about community first and foremost. “It wakes me up in the morning and puts me on the path to my best self,” she says. “Being there for others, seeing others shine and having a place where I never feel alone is wonderful for my mental health.”

Before the pandemic, Vesco found all of these things through his work as a trainer at the dogpound gym, as well as the now-defunct boutique studio BFX, both in New York City, which had some of the toughest and longest bans. Person working out due to covid-19. So like many independent personal trainers and group trainers who find themselves out of work, she began offering live online classes from her living room. “I think the pandemic has forced us all to slow down and focus on what’s important to us as individuals,” he says.

“Wherever you are, whatever your need, you can open a screen and find a familiar face, or an unfamiliar face, that changes your life, and that’s a really beautiful thing.” -Bianca Vesco, Cpt

What started out as a weekly Saturday Zoom class (known as “Saturbase” to her clients), quickly turned into multiple live sessions per week, as well as recordings of said sessions, so those who missed out could still enjoy the group-based – home workout. “Having access to the digital space 24 hours a day from anywhere in the world changed the game when we all had to stay at home,” says Vesco. “And here we are, years later, still navigating a world where some people want to go to the gym and some don’t.” According to a recent survey, more than half, about 56 percent, of people surveyed said they prefer to workout at home. For those who prefer to stay remote, thanks to live streaming, “we still have community,” he adds. “Wherever you are, whatever your need, you can open a screen and find a familiar face, or an unfamiliar face, that changes your life, and that’s a really beautiful thing.”

Right now, fitness brands are hard to find no Offer live classes online.

For independent trainers like Vesco, live online classes have become a lifeline in uncertain times. Even now that it’s safe to return to gyms and studios, many continue to offer live streaming workouts, adopting a hybrid fitness model, meaning they’ll offer both in-person and remote training options. But they’re hardly alone in ushering in a new era of live streaming. Several fitness brands have embraced the medium for its ability to bridge the gap between brick-and-mortar and pre-recorded classes in terms of community building.

Since the start of the pandemic, major digital fitness streaming platforms have finally entered or delved deeper into this space. These include Tonal, which launched live classes earlier this year, Tempo, which made its more affordable Tempo Move live class offerings available in home gyms in March, and Mirror, which began offering daily live classes led by Lululemon ambassadors in 2021. . Acquired by Activewear Company. Right now, fitness brands are hard to find no Online offers live classes, either through their website, video conferencing platforms such as Zoom, or through social media.

“We know that the group effect—working out with others—is powerful,” says Rachel Babiraki, head trainer at Les Mills US, the New Zealand-based company that launched its first-of-its-kind platform, Les Mills+, last year. the gap between digital and live workouts,” according to a press release. “Exercising with others builds camaraderie and taps into your motivation through connection,” adds Babiraki. “When we know that others expect us and that we have a place in the group, we are more likely to show up consistently.”

Thus, online live classes can be incredibly stimulating. “A live class is a great way to hold yourself accountable,” says Ashley Mills, co-CEO and co-founder of Obey Fitness, which, along with Peloton, was an early adopter of live streaming classes when they launched in 2018. “Knowing you’ve added it to your calendar will help you show up, and provide next-level motivation for energy and shout-outs!”

“People come to group fitness because great trainers help participants go places they couldn’t go alone.” —Megan Clough, Les Mills trainer

Then, there’s also the fact that working together often brings out the best in people. It’s not so much about competing with the person next to you (or the coach in front of you), but rather about their performance encouraging you to give it your all.

“People come to group fitness because great trainers help participants go places they can’t go alone; Work harder, move better, get more out of the workout,” says Les Mills trainer Megan Clough. “Online [live] Streaming allows participants to feel seen—to hear their name, still have that eye contact, to be coached, to feel the motivation of a live instructor even if they choose to be remote. This allows participants a sense of ‘groupness’ that brings people back again and again.

Psychologists agree that group fitness — whether in person or online — is incredibly beneficial for overall mental health.

“What I love about taking a group fitness class is that you get the full feeling of being in a room working toward a common goal,” says licensed psychologist Alison Nerenberg, PsyD. “It feels like more than just people working out on their own—instead, it feels like you’re part of a larger community working together to get stronger and healthier. That is the power of community.”

Now, is it to say that working without a team aspect is not as beneficial? Not necessarily—just being in a supportive environment where everyone is striving for the same goal can really boost motivation.

“The only bad workout is the one you don’t do, but let’s not kid ourselves, the environment we work out in plays a huge role in our performance,” says Rumble XPRO Julian Doane. “While nothing beats a live experience, online live classes are the next best thing as you can be educated, inspired and entertained by your favorite instructors anytime and anywhere. This kind of freedom combined with commitment makes it easier to achieve your goals in less time.”

At the end of the day, Chloe puts it perfectly: “Building connections is no longer confined to studio walls, it’s virtually limitless.”

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